Each month I see dozens of tweets about people needing to blog. Here’s a news flash. Blogging isn’t a requirement in life or in publishing.
Two Things to Think About
If blogging feels like chore, don’t do it. Your content won’t shine if you don’t love what you’re doing.
Would you rather people spend time reading your blog or your books?
Three Things You Should Know
I’m busy so keep it short, sweet, and to the point.
Despite how cute your kids are, I’m not interested in reading an in depth timeline of their lives, sorry.
I am, however, interested in learning new things. Picking up tips, recommended reads, things like that. I love being in the know so if you’ve got interesting news, share.
So what have we learned?
If blogging isn’t something you’re passionate about, don’t do it.
Don’t waste your readers time with lack luster posts that would bore paint right off the wall.
Do engage, educate, and entertain your audience.